Why Give?

Flag on Pier

Because we’re proud

Alumni and friends like you assure that the UW-Madison will never stop transforming lives. Your gift, whatever its size, makes a huge difference in assuring the Wisconsin Experience will be available to new generations of students.

Gifts like yours sustain the university and bolster the value of a UW degree. They are investments in the future of the university and the students, faculty and staff who will shape the future of Wisconsin and the world.
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Meeting at WID

Because we can make a difference

Through gifts from alumni and friends like you, the university has:

  • Helped undergraduates afford to stay on campus
  • Retained faculty members in a competitive market

Inspire and support the next generation of Badgers by making a gift to the Annual Fund.
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Amanda Detry

Hear firsthand why giving matters

Financial support from scholarships enable students like Amanda to explore the many opportunities the UW has to offer.

The College of Letters & Sciences HONORS and Writing Fellows programs gave Amanda a sense of place at this large university and helped her discover her passion for teaching.
Watch this video »

The Need is Real, The Time is Now

Donate to the Chancellor's Annual Fund

When you donate to the Chancellor's Annual Fund, you are supporting the University's highest priority.

Gifts to this fund may qualify you for the 1848 Society and entitle you to special benefits.

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The role of great public research universities in the world has never been more important. In addition to generating life-changing research, the UW-Madison will educate a significant number of our future leaders in science, business, government, education, journalism and more.

State tax dollars plus tuition built the University of Wisconsin-Madison into one of the top 20 public universities in the world. The University leverages these core dollars to attract double that amount in gifts and grants, making the UW-Madison one of the top three research universities in the country. The funding model, however, is shifting dramatically.

Fifty years ago, state funding covered 90 percent of core educational costs; today it covers 40 percent of the core budget and 15 percent of the overall UW-Madison budget. That means the University has fewer core dollars to attract outside funding and maintain the quality of a UW-Madison education.