From the CEO


This report marks the end of the third year since the UW Foundation and the Wisconsin Alumni Association (WAA) merged to form the Wisconsin Foundation and Alumni Association (WFAA). During this time, we have continued to better align our development work and our alumni engagement work to serve our donors and friends more effectively.

We are driven by our conviction that this public research university is vital to Wisconsin and the world. Public research universities provide students with a gateway to life-changing careers, and the research conducted on university campuses addresses major social, economic, and environmental challenges. Private support has helped the UW remain a strong and vibrant institution despite shifting revenue streams. Consider these points:

  • UW–Madison is important to the nation’s economic health: Money magazine ranked the UW in the top 10 for producing Fortune 500 CEOs.
  • UW–Madison is important to our literal health: the UW Hospital and Clinics see 30,000 patients a year.
  • UW–Madison research helps develop important forms of technology: Professor
    Gurindar Sohi’s lab invented a computer circuit that is vital to smartphones and tablets.
  • A UW–Madison education helps shape our culture: the novel Fates and Furies by author Lauren Groff MFA’06 was a finalist for the National Book Award.

These achievements don’t happen without the generosity of donors and the involvement of alumni. In these pages, you’ll read about some of the important ways that WFAA unites alumni and friends to further the UW’s impact. With your help, the All Ways Forward comprehensive campaign roared past another milestone, completing the Nicholas Match, which brought in $100 million for endowed scholarship funds. And we launched new engagement initiatives, including the long-awaited opening of Alumni Park, which features new ways to see the impacts that UW alumni have made around the world.

These are exciting times to be a Badger, and together, we’ll keep the university moving All Ways Forward.

On, Wisconsin!

Michael M. Knetter
President and CEO, Wisconsin Foundation and Alumni Association