The Foundation’s External Relations team provides professional writing, design and Web services to help schools, colleges, departments, programs and other campus units communicate with donors and potential donors.
External Relations provides marketing and public relations services to campus units:
- Developing communications plans
- Creating communications pieces, including case statements, brochures, emails, invitations, programs, letters, folders
- Writing scripts
- Creating and publishing insights, a magazine for donors; endowment reports; Wisconsin Dividends and Legacy, newsletters about deferred giving; and the Foundation’s annual report.
- Creating and publishing the “fac/staff newsletter” for campus partners
- Managing media relations, including press releases, news conferences and fielding media questions.
- Providing communications support for campus initiatives and campaigns